Aeolus hosts more than 200 in Italy for launch of Neo commercial tyre series

Aeolus has launched its third generation of truck and bus radial tyres in a large dealer event on the shores – and water – of Lake Maggiore in northern Italy. Readers of Tyres & Accessories will know that this location is highly appropriate for the Chinese company; the introduction of the new, extensive product range comes at a moment when the ChemChina produced brand is preparing for its future positioning as a second-line sister range to Pirelli in the commercial segment. While the exact relationship of Pirelli and Aeolus continues to be fluidly complex, the Italian brand’s recent separation of its commercial tyre operations under the Prometeon Tyre Group banner give a good indication of where Aeolus commercial tyres are heading.