Pirelli launches new generation Cinturato P7 Blue
New construction processes & materials have further lowered the P7 Blue’s rolling resistance
New range has most “AA” rated sizes in the world
Pirelli’s Cinturato P7 Blue range has been extended to include ‘AA’ European tyre label ratings on all new sizes. When originally launched in 2012, the Cinturato P7 Blue was the first tyre in the world to claim a maximum score on the European tyre label for energy efficiency and safety (in certain sizes).
The latest Cinturato P7 Blue extends this standard to the new sizes added to the range, meaning it now boasts a maximum European tyre label score on nearly all the sizes in the entire range.
This important result has been achieved thanks to the technical evolution that has positioned the Cinturato P7 Blue as a pioneer. The new P7 Blue takes all the advantages of its predecessor but further improves certain aspects of performance in line with the latest trends in the automotive industry, where sustainability is an increasingly important priority.
The new generation Cinturato P7 Blue reduces rolling resistance with a subsequent benefit in terms of fuel saving and CO2 emissions reduction, helping the environment.
At the heart of this improvement is the Low Rolling Technology Package. This package, developed in Settimo Torinese, Italy, is mainly based on a new system that controls the different phases of vulcanisation. According to the company, the system allows “the ideal thermal input to be specifically regulated for all the different materials”. The ‘zero-degree’ construction and belt have also been optimised to distribute pressure more evenly, which guarantees top performance, as well as safety under braking, in all conditions.
One of the most notable results achieved by Pirelli’s engineers was a reduction in rolling resistance thanks to the use of some patented new-generation internal materials. This was achieved without compromising dry and wet grip levels, to guarantee high levels of driving safety. The new technology also led to an increase in tyre life in the order of 10 per cent.
The previous P7 Blue claimed 11 podium places from 14 international tyre tests in the automotive press – including three test wins last year.
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