Firestone targets European mid-range car tyre ‘shake up’ with A-grade Roadhawk
![](https://www.tyrepress.com/wp-content/uploads/2016/11/Large-Web-FS_S17_Roadhawk_Colour_XL_RGB.jpg)
Firestone has targeted “shaking up the mid-price tyre segment in Europe” with its new Roadhawk, a car tyre engineered for endurance and safety. The Bridgestone brand says its Roadhawk targets mainstream motorists who drive all types of journeys – urban, highway, commute, school run, shopping – on a daily basis. The brand adds that these drivers want a tyre that gives them long-lasting performance in road conditions where wet weather, heavy traffic, sudden braking, and motorway speed are all part of the daily mix.
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