IMHX an opportunity to present Marangoni’s ‘Hard Workers’
The Marangoni Group was represented by its Industrial Tyre business unit at the IMHX 2016 show in Birmingham last month, and the company states that exhibiting at the logistics trade fair was “critical for the Marangoni Group to pursue further growth in the British market and areas of influence.” Commenting on Marangoni’s presence at the NEC, Lorenzo Stringari, sales director of the Industrial Tyre business unit, shared: “We are very satisfied with our participation in IMHX. We confirmed our interest in the British market and it was also an opportunity to present our products and services, to meet with our partners in person, and create new business opportunities. In particular, we noted significant interest in the new Eltor Evo range.”
The latest Marangoni global communication campaign refers to its industrial tyres as the ‘Hard Workers’, and the manufacturer states that its IMHX participation has helped spread the word about these products amongst new business partners and helped consolidate their position “with those who have already had a chance to learn about their quality and potential.”
The next edition of IMHX Birmingham is scheduled for 24 to 27 September 2019, and Marangoni says that its Hard Workers’, including the entire Eltor range of solid tyres for forklifts, are “ready at the starting line.”
Comments