Automechanika success for Roadlink

Roadlink International has labelled the Automechanika Frankfurt 2016 exhibition under the SMMT Great Britain pavilion a “success”. The company said its presence had sparked industry interest and generated a number of solid leads. With 136,000 UK and overseas visitors in attendance, Roadlink was among a record-breaking 4,820 exhibitors, leading the way for UK commercial vehicle (CV) component suppliers by inviting key industry players onto its well-attended stand.

Keith Sedgley, Roadlink joint managing director, said: “Automechanika Frankfurt is the world’s leading trade fair for the automotive industry and it was great to welcome and network with established suppliers and both current and potential customers alike at what was an incredibly busy show.

“We experienced a high quantity of quality visitors, paying particular interest in our extensive range of OE quality brake discs, pads, drums plus our remanufactured brake shoes & calipers for the CV market. Visitors possessed a wealth of industry knowledge and therefore their interest reflects the quality and intricate level of detail that is needed to bring ranges of this high standard to the market.”

The Roadlink team also exhibited the supplier’s new-to-range products to visitors such as its full range of shock absorbers from AL-KO.

New informative literature was also available on stand highlighting the vast array of product ranges, ensuring exisiting and potential customers were supplied with as much support as possible.

Sedgley added: “Automechanika was a huge success and we have collected many quality leads from the show. The opportunity to network on an international stage in such a great location of the event was fantastic. We are now taking the time to process and follow up each customer enquiry.”