Roitman joins TGI as sales VP

Florida-based wholesaler and private brand distributor Tire Group International (TGI) has appointed Lito Roitman vice-president of its Sales business category. In this role, Roitman joins an international sales team to focus on TGI’s expansion of its agricultural, off-the-road and industrial segments at home and around the world, and also deliver training, continuing education and market support.

Roitman brings over 20 years of international sales experience in the tyre industry to his new role; TGI comments that he has been instrumental in building sales organisations and establishing successful, long-term relationships with customers. Most recently, Roitman served as marketing and sales manager, South America, for Alliance Tire Group (ATG).

Born in Buenos Aires, Roitman holds a Bachelor’s degree in Economics and is fluent in several languages. “We are excited to add Lito to our senior sales management team.” said Joaquin Gonzalez, president of Tire Group International. “This appointment illustrates our ongoing commitment to build a strong management and sales organisation to assist our customers in making their businesses more profitable.”