TyreSafe appoints Michael Bourne as vice chairman
TyreSafe has appointed Michael Bourne as vice chairman. According to TyreSafe, the recent intensification of activities has brought with it the need for further senior representation of the not-for-profit organisation. As it approaches its 10th anniversary year, TyreSafe now has nearly 100 members and supporters, and increasingly works in partnership with a growing number of road safety stakeholders.
Bourne has been a member of the TyreSafe steering committee member since its inception in 2006 and the organisation’s treasurer since 2010. With over 20 years’ experience in the tyre industry, he is Group marketing director at Axle Group Holdings (incorporating National Tyre Service Ltd and Viking Wholesale Tyres) and a Fellow of the Chartered Institute of Marketing.
Stuart Jackson TyreSafe’s chairman, commented: “Mike’s unanimous selection by the TyreSafe steering committee reflects our respect for his knowledge, expertise and long-standing commitment to raising awareness of tyre safety among Britain’s motorists. Throughout the organisation’s history, Mike has been a driving force within TyreSafe and we’re delighted he has accepted the role as Vice Chairman. As it approaches its second decade of campaigning, TyreSafe is stronger, and more capable of delivering its potentially life-saving message to Britain’s motorists, than ever before.”
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