Elite Garages join Pirelli Performance Centre network

Elite Garages Eastbourne and Elite Garages Horsham have become part of the Pirelli Performance Centre (PPC) network.

There are just 100 Pirelli Performance Centres in the UK, making it something of a premium club. Network members are audited and must be “high-quality, high-performance tyre dealerships from across the UK” in order to join. According to Pirelli, only the very top tyre dealers are considered to join the network and a strict set of criteria applies.

Elite Garages is one of southern England’s leading independent tyre, MOT, car service and forecourt operators with a turnover in excess of £40 million and around 200 employees.

The company operates from 18 locations covering the whole of the south and southeast of England and includes the depots in Eastbourne and Horsham. Recently the company celebrated 50 years in business.

“I am immensely proud that our teams at Eastbourne and Horsham have achieved this highly sought after status,” said Richard Whittemore, managing director of Elite Garages. “It is great to have our commitment to high standards of tyre service, technical expertise and customer service acknowledged by joining this extremely elite club.”

Catherine Kirk, trade and consumer marketing manager at Pirelli UK, said: “The standard of our PPCs improves year on year and I am delighted to announce that we now have 100 centres operating in the UK and Ireland. Well done to Elite Garages on achieving this very high standard to be named as Pirelli Performance Centres.”