Infinity making IAA debut in Hannover

Infinity reports that it intends to step up its European truck tyre development and sales activity in 2015. And as a prelude to this, the company will be debuting its range at IAA 2014 in Hall 25 Stand A02.

“The decision to be at the largest commercial vehicle fair is to support our engagement in the important European market”, commented KK Singh, European sales manager. “Infinity offers high quality products for the most demanding conditions. Our latest products are being developed in the most modern facilities and further tested in Europe and are being constantly improved to meet the highest regulation standards. Our growing success, and also the positive reactions of our partners, now gives us confidence to display our excellent products to wider markets”.

The Infinity programme with its focus on the European market is developing region-specific products, including a winter tyre range. The latest Infinity IFW806 and IFW807 tyres are designed to offer durability and more security in winter conditions. According to the company, in future Infinity winter tyres will not only have the M+S symbol, but will also be marked with the three peak snow flake symbol to highlight the brand’s capability in hard winter conditions.

Other highlights for the fair are the Infinity super single tyres. With new dimensions now available, the specially developed compound and carcass construction are said to offer high mileage and a long lasting tyre. Retreadability and reduced noise emissions add to the positive aspects for the tyres. Infinity’s latest regrooving manual deliver additional value to the trade, ensuring the tyres have value long after their first use.