Bridgestone launches Blizzak LM001 compact to mid-sized car winter tyre
![Bridgestone LM001 launch](https://www.tyrepress.com/wp-content/uploads/2014/02/SPG_LM001_medium-3.jpg)
Bridgestone has launched its new Blizzack LM001 winter tyre for small to mid-sized cars in an event at its Swedish Proving Ground in Vidsel, less than 100km from the Arctic Circle. Following on from the introduction of its Blizzack LM-32 winter tyre for higher performance cars in August 2013, the tyre is designed to improve snow and wet performance, as well as in longevity.
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