2013 - Page 117 of 159 - Tyrepress

Wheelwright responding to tough passenger market with niche growth

Market conditions in Europe for the aftermarket sale of car, 4×4 and light commercial vehicle wheels have continued to provide an inhospitable environment to those active in the area. The ability to sell luxury, desire-driven items in a down economy has been a question to which UK distributor Wheelwright has continued to seek an answer since 2008. The company has taken many positive steps, having revamped its website and e-commerce services to address growing internet buying habits; introduced the private Calibre and Calibre Couture brands; and increased marketing to a more diverse range of applications, such as winter and van wheels. Wheelwright managing director, Kevin Greer told Tyres & Accessories that the company has found positives in certain niches having “acknowledged the reduced demand” of the UK car wheel market.

15th April 2013/12,345 Comments/by Tyrepress Editors

Debut for latest Goodyear wheel loader tyre

Enjoying its world premiere at Bauma 2013 is Goodyear’s new RT-5D wheel loader tyre. The RT-5D is a level 250 (L5) traction tyre intended for use in severe conditions such as quarries, difficult industrial applications and in open or underground mines. Goodyear says the RT-5D offers 25 per cent more load capacity than its predecessor, the RT-5C.

15th April 2013/12,345 Comments/by Tyrepress Editors

Italian wholesaler hits out at price comparison websites

In recent times a website in Italy has raised the hackles of at least one wholesaler within that country. The site, gommaflash.com, uses an application that offers tyre dealers – for an annual fee of between 500 and 700 euros – the opportunity to view and compare the prices and conditions offered by all distributors. GommaFlash obtains the information by using the dealer’s passwords to enter each B2B distributor’s platform. Prices and other information are displayed in real time.

15th April 2013/12,345 Comments/by Tyrepress Editors

Scrub motorcycle rubber, urges TyreSafe

To coincide with the arrival of spring weather, TyreSafe is encouraging more ‘scrubbers’ to be active within the motorcycling community. This, we hasten to say, refers to the need to ‘scrub-in’ new tyres during their first 100 miles or thereabouts.

15th April 2013/12,345 Comments/by Tyrepress Editors

Starco to supply Terrion tractor range

Russia’s third-largest tractor manufacturer, the ZAO AgroTechMash (ATM) group, has selected Starco as original equipment supplier for its Terrion brand. This agreement is described by Starco as a further step in the company’s agricultural strategy and will be implemented by its Riga-based Eastern group; under the new agreement, Starco will supply the ATM group steel wheels from Titan, row crop wheels from Starco Schaad and tyres from BKT.

15th April 2013/12,345 Comments/by Tyrepress Editors

ERL-50 joins Mitas earthmover range

The newest addition to the Mitas ERL earthmover tyre range has been unveiled at Bauma 2013. Like other products in the ERL range, the 20.5R25 ERL-50, which will be released globally in July, is intended for use on loaders, dozers and graders operating in rocky conditions. With the addition of the ERL-50, the ERL line-up now covers 12 sizes with tread depths ranging from 28 to 90mm.

15th April 2013/12,345 Comments/by Tyrepress Editors

Kumho turning pink for charity down under

Kumho Tyres Australia will support breast cancer charity the McGrath Foundation on 4 May through its nationwide ‘Pink Fitters Day’. Staff at more than 250 Kumho dealers throughout Australia will don pink shirts that day and the company will donate AU$5 (£3.40) from every tyre sold to the charity; the company aims to raise $50,000 to help support the work of the McGrath Foundation’s Breast Care Nurses.

15th April 2013/12,345 Comments/by Tyrepress Editors

General Tire lock and loads ex-Green Beret for ad campaign

In order to create an affinity with its well-armed target audience, General Tire has recruited a former Green Beret to star in a new US-market print advertising campaign. Grady Powell has signed on as the gun-toting protagonist in the new “Anywhere Is Possible” campaign, which will promote the Grabber tyre range in magazines such as Guns & Weapons, Combat Handguns, Tactical Weapons, and Recoil. The campaign begins in April 2013.

15th April 2013/12,345 Comments/by Tyrepress Editors

Bridgestone to build pcr plant in Russia

Japanese tyre manufacturer Bridgestone concluded an investment contract with Mitsubishi Corporation, the Ulyanovsk Oblast government and the Ulyanovsk Region Development Corporation on 12 April. Under the agreement, Bridgestone and Mitsubishi will respectively hold 90 and 10 per cent equity ownership in a new tyre manufacturing company, Bridgestone Tire Manufacturing C.I.S. LLC (BMCIS).

15th April 2013/12,345 Comments/by Tyrepress Editors

Two month delay for Zeon’s SSBR plant

Japan’s Zeon Chemicals says its new solution styrene-butadiene rubber plant in Singapore will now enter operation in September, two months behind its initial projected start-up date. The hold up has been attributed to the construction of a number of public service tunnels. Despite this delay, the company states the plant will run “flat-out” as of September.

15th April 2013/12,345 Comments/by Tyrepress Editors

Titan appoints Fuglaar finance VP for North America

Titan International has hired Keith Fuglaar as its new vice-president of finance for North America. Fuglaar joins Titan from US-based heavy manufacturing firm The Egging Company, where he served as chief financial officer. Prior to his Egging commitment, Fuglaar was vice-president of finance for ARC Automotive, corporate controller at HNTB Corporation and director-FP&A with McLeodUSA. Fuglaar holds an MBA from the University of Tennessee and a BS from Louisiana Tech.

12th April 2013/12,345 Comments/by Tyrepress Editors

ETRMA on 1Q tyre demand – all sectors down

Following a slow year in 2012, the European Tyre and Rubber Manufacturers’ Association (ETRMA) has published first quarter 2013 figures showing that the decline has continued.

According to the association, which represents the European operations of some of the largest tyre manufacturers in the world, the market for consumer tyres fell 12 per cent (to 46.6 million units) in the first quarter. This is said to have been because of, amongst other factors, bad weather conditions, delay of the change from winter to summer tyres, and not least the current economic environment.

12th April 2013/12,345 Comments/by Tyrepress Editors

BKT to wow Bauma visitors with free on-site transport

Visitors to Bauma 2013 may be mistaken for thinking ‘WOW’ stands for WithOut Walking – as BKT, who recently adopted the three-letter word as its new advertising slogan, is sponsoring the show’s entire fleet of rickshaws. Weary-footed visitors will be ferried from one end of the Munich Trade Fair Centre to the other courtesy of the tyre maker, and each rickshaw will simultaneously serve as a mobile billboard.

12th April 2013/12,345 Comments/by Tyrepress Editors

UK winter tyre sector is growing

News, Product News, UK News

The UK tyre industry has been taking deliberate steps to develop its fledgling winter tyre market for more almost a decade. Over the years improvements have accelerated with the passing of time. Now, new research produced by market analysts GfK suggest sales are accelerating faster than ever.

12th April 2013/12,345 Comments/by Tyrepress Editors

'Trust My Garage' selects PR firm

The Independent Garage Association (IGA) has appointed Bridge PR & Media Services to position Trust My Garage as a household name and brand for all UK motorists seeking a trustworthy independent garage. The partnership will see an increase in awareness of Trust My Garage to all consumers through a campaign that will use traditional and digital PR.

Trust My Garage has been set up to be a truly independent scheme for independent garages. Members of Trust My Garage are true professionals, complying with a strict code of practice.

12th April 2013/12,345 Comments/by Tyrepress Editors

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