Europe is Vipal’s fastest growing market
Such is the scale of recent export growth, Vipal has dedicated its Nova Prata plant (number two) to the manufacture of export-orientated products
When Vipal opened up European sales offices in 2005, the Brazilian retreading materials supplier was just starting out in the collection of disparate markets that make up the continent. Now European sales make up nearly 15 per cent of the company’s global turnover. With this in mind and with growth still top of the agenda, Tyres & Accessories asked Vipal Europe general manager Alessandro Bottesini Campos how this happened and what is happening next.
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