Two Michelin lines OE for new Peugeot

Peugeot’s second-generation 308, which makes its public debut at this week’s IAA motor show in Frankfurt, will be available with two different Michelin tyres as original equipment; models delivered with 15 and 16-inch rims will be fitted with the Energy Saver + while the Pilot Sport 3 will be mounted on 17 and 18-inch rim versions.

Michelin says its engineers worked with those from PSA Peugeot Citroën to come up with tyres that enable drivers “to get the most out of their car.” Laurent Cléro, Michelin’s technical account manager in charge of co-developing tyres for the 308, shares more information on this collaboration: “The highly ambitious specifications submitted by PSA Peugeot Citroën for the new 308 focused on three areas of performance. The first was the importance of the vehicle’s dynamic features through its handling, steering precision and driving enjoyment. The second covered the energy efficiency required by the tyre to adjust to the vehicle’s lower weight and to reduce carbon dioxide emissions. The last key aspect was safety, as every effort was made to reduce vehicle braking distances on wet surfaces while maintaining tire performance in other areas, especially longevity. For the Peugeot 308, the new Michelin Energy Saver+ tyre shortens braking distances on wet surfaces by three metres, reduces carbon dioxide emissions by three grammes per kilometre and delivers remarkable handling without sacrificing tyre longevity.”