Infinity introduces Ecomax along with “performance delivered” strapline
For Infinity Tyres, 2013 has brought with it the introduction of the Ecomax range, a new high performance tyre with an ecological and economical twist – presented under the “performance delivered” strapline.
According to the company, Infinity representatives have evaluated the tyre at several European test facilities, including IDIADA in Spain, in order to analyse performance characteristics in areas such as wet and dry braking distances, subjective handling and rolling resistance. Infinity reports that the positive results of these tests position this range at a similar “performance level comparable to many of Europe’s premium tyre brands.”
Therefore Ecomax is said to be “the tyre of choice for ultra-high performance requirements.” And to this end it is described as offering “a winning combination of enhanced handling, precise cornering and offers excellent grip in both wet and dry conditions through its enhanced silica tread compound.”
On key way the Ecomax range does this by virtue of wide longitudinal grooves for improved hydroplaning resistance and water evacuation and asymmetric tread design, which supports excellent dry handling and traction with constant performance at high speed. The new range has also been augmented with improved shoulder profiles for excellent manoeuvrability and Ecomax’s computer-optimised pitch sequence reduces pattern noise and vehicle vibration as well as helping to minimise irregular tread wear. Finally, Ecomax’s computer-optimised tread void ratio is intended to improve fuel efficiency and lower CO2.
Infinity reports that the Ecomax will be available in 25 dimensions covering all popular European vehicle fitments, ranging from 205/55WR16 to 255/35YR19.
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