Avon becomes Time Attack series tyre partner

Avon Motorsport has taken its place alongside Pirelli as one of two tyre companies sponsoring the Time Attack series in 2013. At the first event of the year at Cadwell Park Avon tyres were used to claim the overall fastest lap, a new Time Attack lap record in qualifying, and second place overall in the intensely close Pro Class final, thanks to the Mitsubishi Evo of Gareth Lloyd. Time Attack organiser, Andy Barnes praised Avon for recognising the potential of the championship, and the good fit with the brand’s products provided by the series.

Originating in Japan and introduced to the UK in 2005, Time Attack is geared towards car modification. During the series production-based cars with no power or upgrade limitations are subjected to finely detailed tuning to produce the fastest lap time. The series runs at top circuits across the UK and originally used a single tyre supplier before opening up to competition in 2012. As an official tyre partner to the championship for 2013, Avon will showcase its ZZR and competition rubber at events across the UK, with Avon technical teams supporting competitors at events.

Barnes is keen to welcome Avon into the fold for 2013: “We are very pleased to welcome Avon Tyres to Time Attack for the very first time. Our nonexclusive championship regulations with tyre brands allow all MSA List 1a, 1b and full competition tyres to be used depending on class and Avon has been quick off the mark to recognise the potential to infiltrate our grid with a range of products that is perfectly suited to Time Attack.”

Within the series, there are four competition classes: Street, Club Challenge, Club Pro and Pro, catering for all power levels and drive lines. Categories are separated into sessions on track with the leading times from qualifying progressing to the final where the points and positions are decided.