Goodyear and Swinton join forces to lower the cost of motoring

In a bid to lower the cost of motoring for UK drivers, Goodyear is offering cashback on car insurance when purchasing Goodyear tyres in conjunction with Swinton. From the start of 2013, every motorist that purchases Goodyear tyres will be entitled to £75 cash back when purchasing car insurance online through Swinton. Goodyear and Swinton are explained that they are working together to “enable motorists to continue buying premium products in a financially challenging environment.”

This offer from leading broker Swinton comes as a reward to customers buying Goodyear tyres for their vehicle and is in addition to gaining a £20 fuel voucher per two Goodyear tyres purchased from a participating dealer.

Michelle Fisher, Goodyear brand manager said: “We are constantly trying to ensure that people stay safe on the roads whilst saving money at the same time. Fitting premium tyres to your vehicle is important, and so is insuring your vehicle using an approved insurance firm. Our partnership with Swinton has grown over the last 12 months and has now led to this impressive cash-back offer to our customers.”

Alexandra Cooke from Swinton added: “Over the past 12 months of working with Goodyear we have begun to see the importance of tyre choice and also what a difference having the right tyres can make in many emergency situations. With this in mind, we felt that it was important to reward those motorists who choose to fit Goodyear tyres. These motorists are ensuring that their vehicle is equipped with the right tools for a safe journey and these savvy drivers should be rewarded.”