Marangoni reports increased truck and EM profitability in the first 9 months
During a recent sales meeting, Marangoni Spa truck and earthmoving division’s management reported that, despite the market and overall demand not being expected to pick up over the coming months, this part of the business has achieved increased market share and profitability in the first nine months of 2012. Furthermore company representatives report that the development plans put in place mean they expect positive results achieved this year to continue into 2013.
Though operating in the European heavy transport and site/quarry market, which is in deep recession and registered double-digit drops in both the new tyre and retreaded tyre segments, the Rovereto-based company division says it increased its market share and profitability both in Italy and the main European markets in the first nine months of 2012.
While no specific figures have yet been released, sales volumes are said to have “essentially remained stable,” however the truck and earthmoving tyre sector recorded an increase in turnover in all main European markets, accompanied by a clear improvement in operating margins.
The sales and revenue results are said to have been made possible thanks to a series of actions and investments regarding both the product range, with the introduction of many new products, and dealings with the distribution supply chain, through a series of training and IT activities. The latter involved the entire sales and service organisation, both in Italy, where the company directly supplies around a hundred sales outlets, and in the main European markets, where it operates through specialist sales subsidiaries and distributors.
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