Treadsetters displays Torque brand

Treadsetters approached Reifen 2012 with the specific objective of introducing the passenger car range of its established Torque brand in Europe. UK based Treadsetters (part of the TIA Group) said that it had been overwhelmed by the positive response from visitors to the stand, on which the company displayed both its latest PCR and TBR ranges.

Treadsetters director Tim Davis states: “There was a very encouraging reaction from companies around the world throughout the show, not just to the new Torque PCR range but the brand as a whole including our truck tyres.” The company also emphasised its policy of offering a dedicated service package of marketing, pricing and branding to customers.

Apart from showcasing the Torque PCR and truck ranges, Treadsetters said that there had been a lot of interest in a selection of Torque truck steel wheels which are manufactured in a TUV approved production facility to ISO and DOT standards.