Reifen 2012 ideas and award winners presented
At the festive opening ceremony of Reifen 2012 in the evening before the fair on 4 June, Peer Steinbrück, former Federal minister of Finance, addressed invited guests. When the fair opened, ex-Formula One driver Christian Danner demonstrated show fitting operations. Reifen and its sponsor, Bundesverband Reifenhandel und Vulkaniseur-Handwerk e.V. (BRV – "Federal Association of the Tyre Trade and the Vulcanisers' Skilled Trade"), said the special events would help to stress the significance of the tyre trade fair.
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