Michelin gears up for Goodwood
It starts on Thursday. The Goodwood Festival of Speed, that is, and Michelin will be easy to find there. The tyre maker, who has signed on the dotted line to sponsor the Goodwood Festival of Speed Supercar Paddock, is running three exhibition spaces at the show. In addition to Michelin’s stand in the abovementioned ‘paddock’, the company says it will bring its motorsport heritage to life for visitors in the main area and within the FoS Tech Pavilion.
Michelin has also teamed up with British racing driver Tim Harvey to put on what it says will be a show of high-velocity entertainment. At the Michelin Supercar Paddock, Harvey will welcome cars and their drivers directly off the track and onto the stand for an interview. “I can’t wait to see the Bugatti Veyron Grand Sport Vitesse, Daniel Lloyd and his Porsche GT3 racecar, Tiff Needell with a BMW M6 and of course the Michelin Man himself on the stand,” he commented. “It’s going to be such a spectacle and I’m really looking forward to seeing some old friends too – everyone is welcome.”
Many supercars and drivers are expected to make an appearance on the stand over the four days of the Festival, and a number prize giveaways and special offers will also be held to tempt all-comers to join in the fun. Also on the stand will be the Michelin Pit Stop Challenge – a replica racing car, fully tooled up and ready for everyone to have a go. Hosted by motoring journalist and broadcaster Victoria Macmillan Bell, the Challenge will pit teams against one another in a race to change the wheels on the car – prizes will be given for the best times of the day.
“Tutored by a team of Michelin experts, the Pit Stop Challenge is open to everyone, and I’d encourage anybody to have a go and see how difficult it is to change a wheel in anything like a respectable time,” said Macmillan Bell. “The race is on and I’ll see you there!”
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