Jubilee fever expected to lift registration sale

The Royal euphoria surrounding the Queen's Diamond Jubilee celebrations could well spill over to the DVLA Personalised Registrations auction which gets underway at City Hall, London, on Thursday (June 7).

PR11 NCE and HA12 RRY are among the hundreds of personalised registrations which will go under the hammer during the three-day event and these lots carry a £2,000 reserve.

The DVLA celebrated success with a royally-linked registration three years ago when 1 HRH was bought by a Berkshire-based businessman for £113,815. At the time, he declared he’d bought it as an investment because of its potential royal connotations.

As an official licensee of the 2012 Olympic Games, DVLA Personalised Registrations has upped its own game for this week’s sale; firstly increasing the number of lots from its usual 1,500 and secondly staging it in the capital for the first time in 12 years.

Motorists wanting to join in the Olympic celebrations will not be disappointed thanks to registrations 2012 OG, GO11 DEN and WON 601D. Many sports included in the Games are accounted for, there’s HU12 DLE, MEN 100M, RUN 100M and D155 CUS for track and field, ASW 1M for the swimmers and BOX 835T for boxers.  Gymnasts are likely to do cartwheels for GYM 734M and, for rowers, there’s ROW 601D.  The DVLA has accommodated lesser-known sports such as BMX racing by including BMX 601D.

Reserves for the Olympic-related and named registrations range from £300 through to £3,000, however the highest reserves in the sale have been set at £5,000 for 70 O and 80 O. 

FU11 HAM, possibly the closest a motorist will get to actually having Fulham on their vehicle, is also being auctioned during the three-day event, expectations are high that it could earn its place in the Agency’s own Premier League table of football-related plates.

Two of the top three positions in the DVLA’s league table of football club-related registrations are held by London clubs. WE57 HAM and AR53 NAL were auctioned in 2007 and 2004 for £57,000 and £36,000 respectively. V1 LLA holds the third spot, selling for £35,000 in November 2000.