Dolan replaces Tye as Goodyear Dunlop retail director UK

Farrell Dolan has replaced Peter Tye as retail director UK at Goodyear Dunlop. Dolan, who has over 20 years’ experience in the automotive industry, and more than six with Goodyear Dunlop, will be responsible for the business’ retail operations across its HiQ franchise brand and network of retail partners. Former retail director Tye resigned from the company to pursue other opportunities, according to Goodyear Dunlop. Commenting on Tye’s departure George Rietbergen, Goodyear Dunlop UK & Ireland general manager, says: “Peter made a great contribution to our retail business and he leaves with our best wishes. Together with Farrell and the team, we are now focused on the exciting future ahead for our retail division.”

Dolan will report directly to Rietbergen, who said of the appointment: “Farrell has worked within our retail operation since joining the business, most recently as retail operations manager. He knows the business inside and out and has built excellent relationships with our customers.

“We are committed to building a retail operation with 80 per cent market coverage across the UK and Farrell is perfectly suited to lead this effort.”

Dolan, who was previously with Scania and Peugeot prior to joining Goodyear Dunlop, says he is focused on further strengthening the loyalty drivers for franchisee and retailer customers. He explains: “Our focus in retail has always been about giving franchisees and partners solid reasons to believe in our business model and the benefits we can bring to them.

“My priorities over the coming months will be building on our successes in providing industry leading footfall generation programmes, new online initiatives to support traditional marketing activity, alongside solid commercial wins such as delivering more fleet business.

“Over and above this we will also continue to show we lead the way when it comes to helping our customers grasp the opportunities presented by market development, such as the forthcoming tyre labelling legislation.”

Dolan concludes: “We are investing in our retail business to ensure we continue to deliver innovative and commercially leading benefits to our customers. We’re currently recruiting for a number of positions and anticipate further growth.”