Liverpool FC announces Partnership extension with Maxxis
Maxxis Tyres has agreed to sponsor Liverpool FC for a further three years, extending its partnership with the club until 2015. Maxxis Tyres first worked with Liverpool FC in 2009 and has enjoyed successful campaigns with LFC fans, and increased brand awareness through online inventory and LED advertising on match days which is shown to millions of fans around the world.
Ian Ayre, managing director, Liverpool FC, said: “As with all our partnerships, we have taken time to form a relationship with Maxxis so we can support mutual goals more effectively and provide significant brand visibility. I am delighted to announce the extension today and we look forward to working with Maxxis over the next three seasons.”
Derek McMartin, Maxxis Tyres, said: “It’s fantastic news that we’ve extended our partnership with Liverpool Football Club until 2015. We’ve built a strong relationship with the club and fans over the last three years, and we look forward to expanding our successful partnership over the coming seasons.”
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