US plantings the latest in Yokohama’s Forever Forest scheme

Yokohama’s Forever Forest programme continued last week with the planting of some 2,500 seedlings at Yokohama Tire Corporation’s Salem factory on 11 April. The latest action means that a total of 6,800 seedlings have been planted at the site as part of the Forever Forest scheme, which aims to plant more than 500,000 trees worldwide by 2017.

“This programme is very important to Yokohama’s environmental efforts in the United States and around the world,” said Mickey Sakurai, Yokohama executive vice-president, manufacturing and technology. “Yokohama has made a major commitment to protecting earth, and reducing carbon dioxide emissions is part of that effort. The trees in the Forever Forest programme will be a symbol of that commitment for many years to come.”

A variety of trees indigenous to the area were selected, including Northern Red Oak, Chestnut Oak, White Oak, Red Maple, Black Gum and Sourwood. Altogether, more than 200,000 trees have been planted at Yokohama’s 17 global locations.