Yokohama Tire Corporation debuts Mexico website

Yokohama Tire Corporation has launched a new Spanish-language website for Mexico. “The website is designed to meet the needs of our growing customer base in Mexico,” said John Cooney, Yokohama's director of export. “It has been customised with many of the features found on our English-language website in the US, including an interactive dealer locator, interactive product ‘hot spots’ and downloadable bulletins in Spanish. These materials highlight the features and benefits of Yokohama's tyres ranging from our high-performance passenger car tires to fuel-efficient commercial truck tyres.”

The new site, found at http://www.yokohamatire.com/mexico, was developed by Yokohama’s interactive media partner, United Future. United Future provides interactive communications and user-experience design and application development for its clients that include Alaska Airlines, ESPN, Jaguar, Microsoft, Sony and others.