Bridgestone: Tyre management key to reducing fleet operating costs

After labour and fuel costs, tyres are one of the largest items in a truck fleet operator’s budget, representing a valuable asset that requires careful management, Bridgestone representatives recently told Tyres & Accessories.

However, it is not just the initial tyre-purchase cost that fleets should be concerned with – it is the ongoing tyre husbandry that really equates to efficient fleet management. Global tyre manufacturer Bridgestone recognises this new way of thinking and offers what it calls Total Tyre Management to fleets across the country, providing a host of cost-saving initiatives.

So what is the key to getting the most out of your tyres? Andy Dingley, communications manager for Bridgestone explains: “Bridgestone’s Total Tyre Management works in partnership with the Truck Point network to ensure they get the very best for their fleet and helps drive down costs. By working together, this ‘cradle to grave’ solution encompasses the selection of the correct tyre for a vehicle’s application, expert maintenance during its operational life, second life and third life, and then finally responsible disposal once that life has ended.” 

Fleets are facing continuous pressure to reduce operating costs. Tyres play a key role in this objective: firstly as a significant direct expense and, secondly, through the influence they have on related costs such as vehicle availability, fuel efficiency, management and administration. Bridgestone’s total package gives fleet managers a better grip on fuel economy and durability.

Total Tyre Management is facilitated through Bridgestone’s Truck Point network providing specialist tyre management as well as a national and European breakdown service.

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