Tyrepac takes Nokian tyres to Singapore market

Tyrepac has become the exclusive distributor of Nokian tyres in Singapore. The deal will see Tyrepac retail the tyres exclusively online. According to a statement released by the company, Tyrepac will further promote Nokian tyres via a variety of marketing campaigns. The deal Tyrepac’s brand count to a total of 18 marques for its Singaporean customers.

“We are delighted and honoured to have secured Nokian’s endorsement,” said Tyrepac managing director, Ler Hwee Tiong. “The brand perfectly complements our existing portfolio of premium products for our customers and will be available for order exclusively on our website.”

“We are excited for Tyrepac to be our exclusive distributor in Singapore with their strong online platform,” said Nokian Tyres Asian Regional Manager, Oey Pekka. “This agreement will also help Nokian Tyres reach new audiences and expand awareness of the Nokian brand in Singapore, and subsequently Asia.”