Infinity Tyres exhibited at Ireland’s Charleville show
Infinity Tyres aimed to stand out at the recent Charleville Show, Ireland’s largest agricultrual show. Irish dealer, Daly Tyres, and the Infinity-backed rally car placed at the brand’s stand were said to have caught visitors’ attention. The car, an Infinity-branded Mitsubishi Lancer Evo 9 was available all day for photo shoots with the many budding young drivers and their parents queuing to get their children, who were wearing their own competition helmet and gloves, into the car. As Eamon Daly, owner of Daly Tyres, said: “The Infinity car gave pleasure to many people and hopefully, when they view the pictures, they will come back to buy Infinity products”.
Daly tyres will continue to support Infinity with every Irish exhibition and introduce the brand directly to the public and create awareness for this progressive marque. Jorge Crespo, Infinity Tyres European General Manager stated that: “a family day out type of show, such as the Charleville show, is of interest to both young and old. All members of the family want to attend because of the huge range of activities that go on at the show. It is precisely this variety which makes it so attractive. All in all, it is an ideal time to display and introduce a product such as Infinity Tyres to the public”.
Infinity truck range exhibited
Eamon Daly took the opportunity to present the Infinity truck range during the Charleville Show and took many orders during the day. “The Charleville show was an ideal venue and opportunity to display Infinity Tyres and create an awareness of the brand. My team, present at the event, were well armed with technical support to give confidence and information to any prospective buyer. We were most happy with the results of this exhibition”, stated Daly. The presence of Infinity Tyres at this show, and at other shows like this one, should deliver consumers requesting Infinity tyres in their tyre shop or local garage.
The Charleville show, staged in County Cork at the end of June, is now the largest two-day show in Ireland. The 32nd annual show, held this year, attracted over 30,000 people.
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