Alcar Wheelwright unveils dealer tools website

Alcar Wheelwright UK has launched a new ‘Dealer Tools’ website, and the Kent-based wheel distributor is now encouraging its network of retailers to sign up. The improved site includes product search by vehicle, wheel or size plus an advanced search that utilises PCD, offset and size. This will then display a list of wheels based on the search criteria, and show prices and stock availability not only in the UK, but also in the company’s German warehouse. A number of sales-driving tools are also available, including catalogues, special offers and images for use on dealers’ customer websites.

“We are really excited about the developments with the website. This will only enhance the relationship with our customers; we’ve listened to their needs and developed a solution we are very pleased with,” said Alcar Wheelwright marketing executive James Gray. “The site is still evolving and we are looking forward to rolling out our wheel and tyre solution very soon, marrying wheels and tyres into packages which can be bought online by our retailers, often delivered next day. Watch this space; this is developing into an industry-leading tool.”