Reifen show floorspace up 20% for 2012

Organiser of the international ‘Reifen’ tyre show, Messe Essen GmbH, reports the area rented out for next year’s show is 20 per cent larger than last time round. Reifen 2012 will be held between June 5 and 8, 2012 (not in July, as reported elsewhere) in Essen, Germany, and the organiser states that next year’s show will place a greater focus upon ecological and tyre disposal issues. The German government will also subsidise the exhibition costs of start-up German firms wishing to present their credentials at the show; Messe Essen states that eligible companies can take advantage of specially designated ‘community booths’ at an up to 80 per cent reduced rate. Companies wishing to exhibit at Reifen 2012 have until October 1, 2011 to register.