Michelin appoints new retread sales manager after promotion

Graham Karran is celebrating his 25th year at Michelin Tyre plc with a promotion to retread sales manager, responsible for the sales and marketing of all Michelin’s retread tyres in the UK. He replaces Mike Wilson, previously retread sales manager for 16 years. Wilson is promoted to commercial director of Michelin’s earthmover and industrial operations in the UK and Republic of Ireland.

Karran, 44, will use his extensive experience within the truck tyre sector to work closely with Michelin’s Remix and Encore production sites in Stoke-on-Trent. Together, these two facilities maintain Michelin’s position as the country’s largest producer of retread tyres.

In his new role Karran will work closely with the factories to ensure a consistent supply of casings for production, including sourcing worn tyres from casing agents. He will also support Michelin’s team of road staff to encourage and promote sales of the Remix and Encore product lines.

Commenting on his appointment, Karran says: “Retreads are a fundamental part of our commercial vehicle tyre offer. One of the primary reasons fleets specify Michelin tyres is for the whole life cost advantages of a quality casing which is designed to offer at least four lives.”

Karran joined Michelin in 1987 and progressed through numerous roles to become a national fleet engineer in 1992, looking after the North East & West London territory. He later spent five years as a regional fleet account manager covering East Anglia, before being appointed government contracts account manager within Michelin Fleet Solutions in 2002. In this most recent role Karran worked with the Ministry of Defence – a major Michelin customer. He also led Michelin’s involvement with the pan-government tyre sourcing initiative established in 2007 by the NHS Purchasing and Supply Agency in conjunction with the Office of Government Commerce.

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