Stamford to Promote Firenza ST-05A HP Tyres at Tyrexpo Asia

Singapore’s Stamford Tyres has announced that it will use Tyrexpo Asia 2011 to promote its Firenza ST-05A range of V and W rated high performance passenger tyres. “The stand will include products from across our comprehensive range,” stated senior vice president (sales and marketing) Pat Berriman, “including truck and bus tyres plus our investment in new sports wheel technology will be a big attraction for wheel stockists as it offers something exciting and different in the sport wheels market.”

Berriman also spoke of the importance of the show’s Singaporean location: “As Tyrexpo Asia is our ‘local’ show it has a special meaning for Stamford Tyres. We will be inviting customers from the region and globally to visit us at the exhibition and also tour our operating facilities and meet members of staff to build relationships.” Stamford stated that it sees Tyrexpo Asia 2010 as “a domestic event of international significance providing the opportunity to meet both existing and new customers from across South East Asia and worldwide.”

The company will take a prominent stand at the front of the exhibition hall (C01), and will present tyres covering the passenger, ultra high performance, light commercial, truck, agricultural, industrial and OTR market sectors with its established brands, including Sumo Firenza and Akina. The SSW (Stamford Sport Wheels) product range will also introduce its new wheel finish technology, which incorporates plasma high vacuum coating into finishes in either stainless metallic chrome or black metallic chrome.

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