Nexen Given Design Award for N8000 and Winguard Sport

The iF Product Design Award 2011 has been awarded to two tyres made by the Korean manufacturer Nexen. The N8000 UHP summer tyre and the Winguard Sport winter tyre prevailed from a field of 2,756 products from 1,121 registered participants in 43 countries. John Bosco Kim, managing director of Nexen Tyre Europe, hailed the win of the iF product design award in a statement: “For us, design prizes are among our most important distinctions.

“Design does not just play a role in the appearance of tyres; the profile is the most important element for the functionality of a tyre. This prize from an international jury shows that Nexen is also among the leading tyre manufacturers when it comes to research and development. For us, the iF design award 2011 is above all a commitment and incentive to further improve our products on an ongoing basis.”

The N8000 has an asymmetric tread design and transverse grooves. The Winguard Sport features special grooving for better handling on snow, and its streamlined transverse grooves improve handling in wet conditions.

Nexen exports to more than 120 countries worldwide. The company has production facilities in Korea and China and continues to increase its focus on the European market, according to company literature.