Kumho European Sponsorship Plans Clarified

Official Kumho Tires sources have shed further light on the company’s sponsorship activities. Tyres & Accessories reported yesterday on the company’s yet to be finalised plans to increase its football sponsorship activities in Europe through a premium partnership deal with a team in Germany’s Bundesliga. We also stated Kumho’s intention to withdraw from the Formula 3 Euro Series at the end of the 2011 season. According to official information subsequently received, at this point in time no firm decision has been made regarding Kumho’s commitment to the championship following the current season. Official negotiations for the 2012 Formula 3 Euro Series will commence soon. The tyre maker is still considering its sponsorship options in Europe, and these apparently include both motorsport and other sporting codes, such as football.