Kumho Partner Manchester United in Road Safety Initiative
Manchester United’s legendary Old Trafford ground turned into a ‘Theatre of Road Safety’ ahead of the game versus Tottenham on Saturday 24 April with some very special guests in attendance to help launch ‘Play Safer’. Developed by Kumho Tyres and the MU Foundation, in conjunction with Greater Manchester Police, ‘Play Safer’ is a new football skills and road safety training programme for children aged five to 11 years. ‘Play Safer’ is said to be the only programme of its kind in the world as it uses the skills of professional footballers – such as vision, awareness, anticipation and control – to teach kids about road safety, which makes it a fun, effective way to save lives. There are 10 road safety skill cards to collect in total, featuring tips such as ‘Control it like Berbatov’ and ‘Play it safe like Van der Sar’.