Hankook Celebrates 5 Years as Tuning Safety Partner
Hankook Tire has celebrated five years as main sponsor of the TUNE IT! SAFE! initiative at the Essen Motor Show. On November 26, Hyun-Jun Cho, managing director of Hankook Tire Germany, and Dietmar Olbrich, the company’s sales and marketing director, joined Dr. Andreas Scherer, Germany’s state secretary at the Ministry of Transportation, and German Federal Ministry of Transport and Automobile Tuners Association (VDAT) president Bodo Buschmann in a contract signing ceremony covering this year’s campaign. Following the ceremony the 2011 campaign vehicle, a customised German police car to be used for raising public awareness about safe and legal vehicle tuning, was handed over to the German police.