Toyo to Raise Domestic Market Prices

Domestic market prices for Toyo Tire & Rubbers’ commercial and light commercial vehicle tyres are to increase by an average of seven per cent as of March 1, 2011. These Japanese replacement market prices apply to both summer and winter tyres and are being implemented in response to increasing natural rubber prices plus the high price of petrochemical raw materials such as synthetic rubber and carbon black. Toyo notes it has made efforts to minimise raw material prices through product mix and cost rationalization, however these internal measures are not sufficient to not cover the increase in raw material prices.