Poland’s Profil Tyres to Make Brityrex Debut
Brityrex newcomer Profil Tyres is a Polish-based company that manufactures and wholesales a wide range of retreaded car tyres. When the company was founded in 1984, the company’s workshop produced 1000 tyres a month. By the turn of the millennium an up and until 2008 this figure had risen to 24,000 tyres a month. According to the company, this significant production growth followed a programme of investment aimed at upgrading production technologies so the company could attain “the strictest quality control.”
As far as machinery upgrades are concerned, this investment phase saw the company acquire retreading equipment manufactured by some of the best known names in the business including: Mateuzzi, CIMA, CISAP and AMF. As a result the company is now able to run a 24-hour system five days a week.
The tyres Profil produces are intended for applications as diverse as personal, delivery and off-road, with the firm’s portfolio extending to many sizes in both winter and summer designs. Profil’s typical size range is between 13 and 18 inches as they are the most popular sizes in the markets its serves.
Technology, ecology and safety of its products aside, Profil’s website points to the fact that its retreaded tyres have a “much lower price than the new tyre,” adding: “Our company buys the highest quality products from well-established producers of rubber mixes and from foreign tyre providers.”
Looking forward, Profil is aiming to develop its presence in the various markets in which it is active – and no-doubt the UK is placed fairly high on the firm’s list of priorities, judging by the company’s decision to invest in Brityrex at least.
Developing in position has been a strategy that has proved to be effective and won the company many customers in the past. The company hopes this combined with the implementation of new technologies in the production process, specialist machines from leading manufacturers and rigorous quality controls will lead to increasing demand for its product and an “increasing number of regular, satisfied customers.”
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