Bandvulc Restructures Telesales Dept

According to Kevin McPherson, tyre contracts manager at Bandvulc Tyres, “it is easy to forget that in our business it is the point of sale conversations with dealers and suppliers, which if developed, can lead to extra sales.” Bearing this focus in mind and in order to provide a better level of customer service, Bandvulc Tyres recently made changes to the structure of its Telephone Sales department.

As Bandvulc explains, the new operation sees “seamless information flow between departments in order to manage sales activity.” The team now has access to historical sales data plus new account development information and has a better awareness of the market, and armed with this knowledge is said to be in a stronger position to develop activity in any facet of the business. 

The team is comprised of three staff members who hold responsibility for the various UK regions and are targeted to develop sales activity in conjunction with Bandvulc Tyre Contracts (BTC) staff and the Bandvulc sales team out on the road. “It’s an exciting development for all involved,” commented Bandvulc group commercial director Philip West. “Customer service is remembered long after everything else is forgotten and it’s this mantra which we are all working towards.  It’s a little like you going out for a meal, with excellent service – you will remember the service more than the cost. 

“It’s up to us to differentiate ourselves in what is a very competitive and price orientated market,” West continued. “I believe that with our Tyre Support Unit (TSU) working with BTC managing over 100,000 pieces of equipment that we have expertise, experience, knowledge and skills which will enable us to deliver the highest levels of customer care within this industry.”