Wheel Alignment Means Business: Snap-on

Snap-on Equipment is urging tyre shops to consider the commercial opportunity of adding wheel alignment to their existing undercar service business. Field research by the garage equipment manufacturer has shown that by carrying out just four alignment procedures per day can generate additional net income of £32,910 per annum, based on a five and a half day week, direct costs of £15 per hour and a charge of £50 for each alignment procedure. Accurate wheel alignment also diagnoses chassis problems due to kerbing and pothole damage that can often require replacement suspension and steering components, resulting in further revenue generation.

Chris Behan, general manager, Snap-on Equipment, comments: “The business case for investing in 3D wheel alignment is clear for all to see, especially when you combine this opportunity with comprehensive vehicle data, installation, training and two-year warranty supplied with our equipment as standard. In most cases, wheel alignment can be integrated into an existing lift bay, creating a dual revenue stream within existing workshop space.”

The Reading-based company offers a comprehensive range of easy-to-use wheel alignment machines under the Hofmann and John Bean brands, including equipment featuring the revolutionary 3D digital imaging system. A key benefit of 3D technology includes the ability to take accurate alignment readings to OEM specification in under three-minutes from vehicle set-up. The alignment procedure is simplified through a screen-driven process that guides the technician with clear chassis adjustment instructions via easily understood colour graphics. All of Snap-on Equipment’s 3D wheel aligners are supplied with global passenger car data for vehicles up to 25-years old. An industry leading 24-month parts and labour warranty, installation and user training is also provided as standard.

Snap-on Equipment is also helping tyre shops equipped with older wheel aligners to step into the digital age and get up to £2,000 for their existing machine through a new for old campaign on selected Hofmann and John Bean 3D wheel aligners.