Brisa Approves Factory Upgrade Investment

Turkish tyre manufacturer Brisa has confirmed that approval has been given for the TL272 million (£113.5 million) investment specified in the company’s 2009-2014 Mid-term Business Plan, and planned for in its Investment Incentive Certificate for the years of 2010-2014. While Brisa international marketing manager Aylin Erdil states that specific details cannot be legally disclosed at this time, she commented that the investment “covers the modernisation and expansion of the factory.”

Brisa was formed in 1988 through a partnership between Bridgestone and the Sabanci Group. In 1990 the mass production of tyres at the joint venture factory began, and today the facility covers a 260,000 square metre area.