Bridgestone Vet Joins DSP 20 Group

In the US, Dealer Strategic Planning has hired Paul Chizeck to help manage the group’s growing number of Tire Dealer 20 Groups, reports Tire Review. Chizeck recently retired from Bridgestone Americas, where he last served as director of consumer tyre education. Chizeck’s 34-year background in the tyre industry includes store management, retail marketing, promotional support programs and various training and education responsibilities.

“Adding Paul’s credentials to our business will help fulfill our goal to continually add value and fresh content for our dealer members,” said DSP 20 Group co-founder Norm Gaither. “Paul is highly respected among his dealers for providing consumer tyre education programs and training designed to help them compete more effectively in today’s retail tyre market.” DSP 20 Group also said it is accepting applications for independent retail and commercial tire dealers interested in forming 20 Groups.