Goodyear to Eliminate Republic Associate Brand, Intensify Focus on Kelly Range

Next January Goodyear Tire & Rubber will cease offering its “Republic” associate tyre brand in North America. In hand with the dropping of Republic, the US tyre major will increase the profile of its Kelly brand through new products and making the range available to all dealers in its distribution network. Ditching the Republic brand also will reduce manufacturing complexity, Goodyear reports.