Bridgestone to Boost India Capacity

Bridgestone is reported have its eyes on a third of India’s growing passenger car market, and is increasing both capacity and its nationwide dealership network in order to accommodate this. The Press Trust of India reports some Rs 2.59 billion (£33.6 million) is to be invested in the company’s Pithampur facility in order to boost production 40 per cent to 15,000 tyres per day by the middle of next year. “The Indian market is our top priority in the Asia-Pacific region,” Bridgestone Asia Pacific general manager for Consumer Marketing Department Yoshihiro Tanabe told PTI. “We are going to put more focus on the Indian market than ever and are considering and discussing many possibilities for expansion.''

While Bridgestone has identified India as a significant growth market, PTI adds the company is making no decision on expansion in Europe and the US for the time being.