Encircle Offers Servicing Price Data

Encircle Marketing recently added automotive aftermarket servicing & MOT data to its pool of research. According to company representatives, the company now offers: robust and actionable analysis by each of the key vehicle classification segments (A-E + MPV/ SUV); head to head level analysis of relative cost elements attached to servicing/MOT; and an examination of regional variations. The project will issue monthly data from January 2010, when the company will start conducting a monthly monitor across all key channels in the market. Headline figures are to include individual quotes for a first major service (three year old vehicle), price for an MOT, various service elements provided as part of a service (free courtesy car/valet service) and promotional offers.