RUD-Erlau Gains Stream of New Orders

Fresh from an order to fit several sets of tyre protection chains for load-out duties at an Iraqi cement plant, RUD-Erlau, reports that service is the key to gaining new orders in straitened times. With its customers in mind, RUD-Erlau recently has invested 10 million euros in extending and up-grading the facilities at their plants in Germany, Romania and Brazil.

A family-owned company with a 130 year history in industrial chain making, RUD-Erlau’s sales manager
Francesco Di Giusto heads a 24 strong team of qualified engineers with a wealth of experience in the world’s materials handling industries. According to the company, their combined knowledge of mining, quarrying, slag handling, demolition, forestry and other wheeled operations ensures that customers receive expert support throughout – from choosing the right tyre chain for your application – to installation and life-of-product after-care. This they say is what keeps orders coming in a recession.

The Iraqi deal, follows an earlier order for 46 pairs of traction chains trquired to keep a fleet of 400 tonne dump trucks safely on-the-road in the icy South American  Andes, a further 14 pairs are currently on the welding table and headed for the same customer.

As far as products are concerned RUD-Erlau added the Rotogrip CS a compact snow chain for commercial vehicles, public transport and emergency services this year. The Rotogrip stows in the vehicle wheel arch ready for in-cab deployment should road conditions become treacherous.