Organisers Note Tyre Market Upturn as Exhibitors Sign-Up for Brityrex 2010

The organisers of Brityrex International have welcomed an upturn in business confidence among tyre sector suppliers as companies continue to invest in next year’s exhibition in Manchester (5, 6 and 7 October) ECI International have confirmed a “healthy” amount of new bookings for the show from “a broad cross-section of domestic and international tyre and automotive specialists.”

Managing director Paul Farrant explained: “There’s no doubt that the market in general is feeling more positive about future prospects than it was six months ago. Speaking to many businesses of all sizes in the tyre, equipment and accessories sectors, it’s clear there is a willingness to consider investing in exhibitions and promotion. That confidence is refreshing and bodes well for Brityrex as well as day-to-day business activity.”

Among the latest companies to commit to the next Brityrex are Daly Tyres, the Irish distributor that has recently opened a new wholesale division in Stoke-on-Trent. This will concentrate on distribution of Taiwanese brand Kenda, with Daly managing director Eamon Daly explaining: “Kenda is a very progressive company and we view them as a great partnership for our business. Brityrex will be the perfect platform to market Kenda and our other product ranges and will be the place for UK and Irish retailers to meet suppliers covering all aspects of the tyre business.”

With Brityrex specialising in garage equipment and machinery as well as its core tyre market, the news that the Garage Equipment Association (GEA) has agreed to exhibit further strengthens the show’s appeal. GEA member and well-known alignment supplier Supertracker will also be at the show. The company is planning to introduce two new aligners at Brityrex, models that will enhance the existing product range, which has sold more than 11,000 wheel aligners in the UK.

A new name for Manchester 2010 will be Norbar Torque Tools, the UK-based world leader in the manufacture of torque wrenches, torque multipliers and calibration equipment and services. They were recently voted the Best UK Family Business for companies between £5-25 million turnover.

Chinese manufacturers and wholesalers continue to recognise the sales potential of the UK market, with Star-Tyre representing no-less than 23 brands. Shandong Wanda Boto will exhibit its ranges of OTR, truck and bus tyres while Zhengxing (wheels) and Ningbo Junda (valves and accessories) are two more newly-confirmed exhibitors.

Brityrex International 2010 will again be sponsored by the NTDA, which will hold its popular annual dinner and TAFF Industry Awards alongside the event.

A selection of exhibitors already committed to Brityrex 2010 includes: Air-Seal Products, Airtec, Apaseal, Autogem, Beissbarth UK, BITS, Clampco UK, Daly Tyres, DQN, Haweka, Hoffman Megaplan, JIA Sources, Kings Road Tyres, Koryo Tyres Industrial, MAM Software, Ningbo Junda, Norbar Torque Tools, Pro-Align, Profil, Shandong Wanda Boto Tyre, Star Tyre Group, Supertracker, Techking Tires, Treadsetters, Uniroyal Truck Tyres, Value Tyres, Zhengxing Wheel.