Name Change Transforms Air Ride Technologies into RideTech

During its recent company summit, US based suspension manufacturer Air Ride Technologies announced a change of name to RideTech. "In the past 15 years Air Ride Technologies has matured into a full line suspension company," commented company founders Bret and Sharon Voelkel. "The RideTech name more fully reflects our current and upcoming product line. Our core product will continue to be the Air Ride Technologies air suspension, but we are applying our experience and resources to an expanding product line and customer base."

The company also announced the appointment of industry veteran Bill Floyd to the position of vice president of Sales. “Having Bill join our organisation provides us with 30 years experience and leadership in sales and marketing as well as his successful history with manufactures of racing and high performance products,” said Voelkel. Floyd stated that he’d “known Bret Voelkel and Air Ride Technologies for many years and have always had the greatest respect for their products. But over recent years I have witnessed a changing company with the expansion to their engineering, R & D, and manufacturing facilities. This is a world-class operation and something I want to be part of. The place breeds passion and it’s contagious to our customers and distributors.”

Mr. Voelkel also announced the promotion of long-standing employee Steve McPherron to vice president of Operations. “Steve has long been the backbone of Air Ride Technologies…now he will get the opportunity to focus his energies to direct our expanded engineering, manufacturing, and sales efforts of RideTech.”