Dunlop Reports 20% Increase in Visits at Festival of Speed

Goodwood Festival of Speed saw 20 per cent more people view the Dunlop Motorsport presence than previously. Dunlop reportedly “pioneered” a new concept at this year’s event with a media stage. Dunlop’s communications manager James Bailey commented: “More than 13,000 people have been through the Dunlop Drivers Club Stable Yard today, watching and listening to their motor racing heroes and looking at some of their cars.

This is an increase of around 20 per cent on last year. The public have the chance to get up-close and personal with the people and machines that have made history over the years and who are making history right now. This is the first time we have thrown our efforts fully behind a media stage, and judging by public reaction on day one, it’s a winner.