New Touring Tyre from Hercules

Hercules has launched the Hercules Roadtour 655, a new all-season touring radial. Available in both H- and T-rated sizes, the Roadtour 655 features a computer optimized tread for treaction and wear, and a nylon over-wrap for stability and treadlife. “The Hercules Roadtour 655 has one of our most aesthetically pleasing sidewall designs to date,” says Joshua Simpson, vice president of marketing.

The tyre features a distinct sidewall design that includes icons representing fuel efficiency, road handling, noise control, all weather performance and spiral wound nylon over-wrap, the company said. “The sidewall icons act as silent salesmen, communicating the tyres’ benefits to consumers,” said Simpson. The Roadtour 655 is being launched in 24 SKUs covering 14- to 16-inch sizes. Hercules said that H- and V-rated sizes will be added later. (Tire Review/Akron)